Who is smartest - people or rats?
Posted: September 25th, 2005, 11:06 pm
Heres part of an article demonstrating how irrational people are. Its from the business section of a local newspaper and the overall story related to market timing, etc for investors.
The behaviour of rats in a laboratory test tells us uncomfortably more about our behaviour as investors than we'd probably like to admit. Human beings are notoriously irrational when it comes to investing. Just how irrational we can be is illustrated by an experiment conducted using rats and then repeated using humans. The irrationality is also at the core of a new approach to investing for retirement.
In the experiment, scientists constructed a set of lights - one red light, one green light - and asked the subjects to predict what colour light they thought would light up next. Unbeknownst to the subjects, the lights were rigged, so the red light would light up 80 per cent of the time and the green light only 20 per cent of the time.
The rats worked this out pretty quickly. They learned that they couldn't predict with any reliability which light would come on next, but noticed that the red light came on more often. So they instinctively came up with a strategy of just picking red. Unsurprisingly, once they'd sorted this out, their success rate was 80 per cent. They were prepared to live with the pain (a mild electric shock if they chose wrongly) for the reward of being right (they received food if they chose correctly) 80 per cent of the time.
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AdvertisementThe human subjects, on the other hand, were too smart by half. They also recognised the red light came on more often, but continued trying to predict when the green light would come on, too. As a result they predicted the next light correctly on only 68 per cent of occasions, and were comprehensively beaten by their rodent counterparts.
This experiment is only one of dozens that serve to illustrate that humans have a propensity to act irrationally and make poor decisions.